Anilkumar Morishetti
About Candidate
· Site Analysis/Audit: Complete technical report of the website. The report includes on-page and off-page factors of the website, Site Optimization Audits.
Keyword research: Expert in using Google ad words keyword tool, Keyword discovery, word tracker tool and more.
On-page optimization: Creating Titles, Keywords, Descriptions, Header tags and Alt tags as per major search engine guide lines, HTML validation as per w3.org standards.
Content Analysis: Reviewing the content, special focus on checking for keyword density, keyword prominence and proximity.
Internal Linking: Expert in linking within the website effectively as per search engine guide.
· Technical Elements: Creating Robots.txt files, Cross check for Duplicate content, Bad Neighborhood checking, Domain history, Page redirection suggestions, XML Sitemap creations and updating HTML editing.
Web site traffic Analysis: Good experience using Google analytics
Blog: Familiar with blogger.com and word press
Article and Press releases: Submitting the articles and Press releases to respective directories.
SMO: Participating and submitting links in Social networking sites, Forums, Social Communities, Bookmaking’s and Blogs (Blog Commenting).
Ranking reports: Can create custom ranking reports as required by Client
Directory / Search engine submissions: Suggestions for implementing the same.
SEM Skills:
Account setup: setup up the PPC campaign to easily track the results.
Keyword Research: Using the product names as the keywords and also using keyword research tools to generate more theme related keywords
Keyword analysis: Conducting keyword analyses at regular basis for identifying the cost taking keywords to prevent unnecessary spend.
Ad copy analysis: Identifying working keyword phrases that are used in the ad copies by implementing those can improve account performance further
PPC Bid management
